Privacy Policy


Effective Date: 12/11/2024

At Prox, your privacy and trust are of the utmost importance to us. This Privacy Policy explains how Prox collects, uses, and safeguards your personal information when you use our browser extension, mobile application, or website. By using Prox, you consent to the data practices outlined in this Privacy Policy. If you have any questions, please contact us at customerservice@joinprox.com.

1. Information We Collect

Prox collects various types of information to improve your experience and ensure you receive personalized, relevant, and efficient service. We collect information in the following ways:

a. Information You Provide Directly to Us

  • Account Information: If you choose to create an account, we may collect your name, email address, and account credentials to authenticate your access.
  • Communications: When you contact us for support or inquiries, we collect details about the communication, including your contact information and the content of your message.
  • Optional User Preferences: If you personalize your experience (e.g., selecting preferred retailers or specifying shopping preferences), we store this information to improve our services.

b. Information Collected Automatically

  • Browsing Data: As you shop online, Prox collects information such as:
    • URLs of visited product pages.
    • Product prices, descriptions, and availability.
    • Retailer and basket data.
  • Device and Usage Information: This includes:
    • Browser type and version.
    • Operating system and device type.
    • IP address and geolocation data (if permitted).
    • Cookies and similar tracking technologies to remember your preferences and maintain session integrity.

c. Information from Third Parties

We may receive additional information about you from third-party services and partners, including:

  • Retailer APIs or platforms that provide real-time product availability, pricing, and promotions.
  • Affiliate networks and analytics providers for campaign performance and engagement insights.

2. How We Use Your Information

Prox uses the information we collect to deliver, enhance, and personalize our services. Specifically, we use your information for:

a. Providing Core Services

  • Aggregating product and basket prices across multiple retailers to enable price comparisons.
  • Displaying personalized recommendations and alternative product suggestions based on your preferences and browsing behavior.
  • Dynamically applying coupons and promotions to reduce your total shopping costs.
  • Providing real-time inventory availability and retailer details for local delivery or pickup.

b. Enhancing User Experience

  • Improving our algorithms and personalization features to deliver relevant suggestions tailored to your shopping habits.
  • Streamlining the shopping process through automated basket aggregation and one-click checkout functionality.
  • Providing customer support and troubleshooting assistance when needed.

c. Marketing and Communications

  • Sending updates about new features, promotions, or changes to our services.
  • Offering rewards and incentives for referrals and user engagement.

d. Compliance and Legal Requirements

  • Detecting and preventing fraudulent activity, abuse of our platform, or security threats.
  • Ensuring compliance with applicable laws, regulations, and contractual obligations.

3. Sharing Your Information

Prox does not sell your personal information. However, we may share your data in the following ways:

a. With Retailers

When you use Prox to interact with retailers, such as adding products to your basket or completing checkout, we share the necessary basket and product data with the retailer's platform to facilitate your transaction.

b. With Service Providers

Prox engages trusted third-party service providers to assist with:

  • Hosting and infrastructure (e.g., cloud storage).
  • Data analytics and marketing.
  • Customer support.

These service providers are contractually obligated to protect your information and use it only for the purposes specified by Prox.

c. For Legal Reasons

We may disclose your information:

  • To comply with legal obligations or enforceable government requests.
  • To protect our rights, users, and operations against harm or fraudulent activity.

d. As Aggregated Data

We may share aggregated or anonymized data that cannot reasonably identify you. For example, we might publish insights about shopping trends derived from Prox's user base.

4. Your Privacy Choices

You have control over your personal information. Prox offers the following options:

a. Managing Data Collection

  • Opt-Out of Tracking: You can disable data collection by turning off the browser extension or adjusting your settings.
  • Cookie Management: Use your browser settings to manage or block cookies.

b. Accessing and Updating Your Data

You can request access to the data we hold about you or ask us to update inaccurate information by contacting us at customerservice@joinprox.com.

c. Deleting Your Data

You can request that we delete your personal information and deactivate your account. Note that certain data may need to be retained to comply with legal obligations.

5. Data Security

Prox is committed to safeguarding your information using industry-standard security measures, including:

  • Encryption of sensitive data.
  • Regular monitoring and auditing of our systems.
  • Limited access to personal information by authorized personnel only.

Despite our efforts, no method of transmission over the internet or electronic storage is completely secure. Please take steps to protect your account credentials and notify us immediately if you suspect unauthorized access.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal requirements, or resolve disputes. Once your data is no longer needed, we will securely delete or anonymize it.

7. Children's Privacy

Prox's services are not intended for children under the age of 13. We do not knowingly collect information from children. If we become aware that a child has provided us with personal data, we will delete it promptly.

8. Cookies and Tracking Technologies

Prox uses cookies and similar technologies to improve your experience. These include:

  • Session Cookies: To maintain your login session.
  • Preference Cookies: To remember your settings and preferences.
  • Analytics Cookies: To track usage and optimize performance.

You can manage your cookie preferences through your browser settings.

9. International Users

Prox operates in compliance with international data protection laws, including GDPR and CCPA. If you are accessing Prox from outside the United States, please be aware that your information may be transferred to and processed in the United States.

10. Updates to This Policy

Prox may update this Privacy Policy periodically to reflect changes in our practices or for legal and regulatory reasons. We will notify you of significant updates via the platform or email. The "Effective Date" at the top of this page indicates when the latest changes were made.

11. Contact Us

If you have any questions, concerns, or feedback about this Privacy Policy, please contact us:

Email: customerservice@joinprox.com

We are committed to addressing your concerns and ensuring transparency in how we handle your data.